WE ARE BILENDI

m.bidou@bilendi.com

+33 1 44 88 60 30

Marc Bidou est Président Directeur Général de Bilendi, société qu’il a fondée en 1999 sur un concept original : aider les entreprises à fidéliser leurs clients de plus en plus volatiles dans le nouvel environnement Internet. Cette vision stratégique a permis à la société de se développer rapidement tant en croissance interne en ouvrant le marché des panels en ligne qu'en croissance externe grâce au rachat de plusieurs sociétés leader sur leurs marchés respectifs en Grande-Bretagne, en Allemagne et au Maroc.

Marc est aussi l'homme clé des grands comptes, notamment dans les secteurs de la banque/assurance, de la distribution, du tourisme, des télécoms, etc.

Marc a d'abord mis son talent au service de The Walt Disney Company en 1990, il est ensuite devenu Directeur Business Development de Disney Interactive (Europe, Middle East & Africa) en 1995.

Il est diplômé d’une Maîtrise des Sciences de Gestion de l’Université Paris IX Dauphine un DESS de Finance de l’Institut d’Etudes Politiques de Paris ainsi que d’un Master Strategic Management d’HEC Paris.

g.richard@bilendi.com

Gilles joined Bilendi in June 2023 as CFO in charge of group finance and French human resources.

After ten years in financial control positions in subsidiaries of industrial groups and then in technology startups, he spent almost 15 years as CFO of small and medium-sized companies in shopper marketing and software edition sectors.

f.fabiani@bilendi.com

+33 6 10 03 29 61

François a rejoint Bilendi en 2023 en tant que Directeur juridique du groupe. Il est responsable de tous les aspects juridiques (corporate, contrats, conformité RGPD, acquisitions...) ainsi que des questions RSE. Après de nombreuses années en tant qu'avocat dans le domaine des fusions et acquisitions, François a travaillé pour des entreprises internationales, leaders sur leurs marchés. Il est diplômé de la faculté de Droit Paris I (Master 2 en Droit et Master 2 en Droit des affaires) et d'HEC (Corporate Finance ICCF) et titulaire d'un MBA.

Après plusieurs années dans diverses entreprises dédiées à l'informatique, Hervé a fondé Elma en 1998, cette SSII a ensuite été intégrée au groupe Bilendi en 2000.

Après plusieurs années dans diverses entreprises dédiées à l'informatique, Hervé a fondé Elma en 1998, cette SSII a ensuite été intégrée au groupe Bilendi en 2000.

as.jacob@bilendi.com

+33 6 23 78 29 13

Anne-Sophie joined Bilendi in April 2024 as Chief Marketing Officer. With strong expertise in CRM, online acquisition and international experience, Anne-Sophie is in charge of managing the panels and the member experience, as well as the Corporate Communication of the Group.

c.villalba@bilendi.com

+33 1 44 88 60 30

Corinne a rejoint le groupe Bilendi en mars 2015 en tant que Directrice Europe du département « Services for Market Research ». Forte de ses 25 ans d’expérience à la fois en Business développement dans l’industrie des fournisseurs de panel online (Research Now) , de direction des opérations pour des sociétés d’études de marché internationales (Ipsos, Kantar Operations) ou ses fonctions transverses de gestion du changement (Research International Europe du Sud), Corinne a pour mission la gestion stratégique et opérationnelle des équipes commerciales et de production en Europe.

o.dolay@bilendi.com

+33 6 80 34 81 47

Orkan holds a university degree in economics from Lumière Lyon 2 University and worked for respondi for almost 15 years in various roles. Most recently, he was responsible for the entire operational business as Chief Operating Officer. With the merger of Bilendi and respondi, he took on the role of Group Director Product Innovation.

l.capris@bilendi.com

+33 (0)1 44 88 60 30

Liliana a rejoint le groupe Bilendi en 2015 en tant que Directrice des Opérations Europe. Forte de 15 d'expérience dans le secteur des panels online, Liliana a eu diverses fonctions au sein de l'industrie. Tout d’abord en tant que manager des équipes opérations, des fonctions transverses en gestion du changement, puis en tant que responsable de la promotion de l'activité panel online au sein des sociétés d'études de marché internationales.

Chez Bilendi, Liliana est en charge de la définition et l’implémentation des procès et procédures des opérations au niveau Groupe, ainsi que des évolutions techniques nécessaires au bon déroulement de l'activité Panel.

f.lanza@bilendi.com

+33 1 44 88 60 30

Fabienne bénéficie d'une solide expérience en marketing acquise durant 10 ans dans des entreprises de VPC. En 2007, elle a rejoint une agence leader sur les marchés du marketing numérique et des bases de données en tant que Directrice commerciale.

Chez Bilendi depuis 2012, Fabienne est en charge de la monétisation de la base de données des sites Maximiles France, Espagne et Italie, du développement commercial du site de cashback Fabuleos ainsi que des activités mobiles du groupe : applis Maximiles et Dismoioù.

e.gay@bilendi.com

Esteban joined Netquest in 2013 as CFO and became Managing Director in 2020. He excels in fast-growing companies and dynamic environments, bringing a strong business focus to every challenge.

d.cunill@bilendi.com

+44 207 819 2820

Daniel apporte à l'entreprise ses 10 années d'expérience dans le développement commercial, l'innovation et la gestion d'équipe. Sa carrière débute chez Cint, fournisseur de solutions de logiciels et de Panels, où il lance les opérations de l'entreprise et dirige l'équipe de vente sur les marchés d'Europe du Sud et d'Amérique Latine depuis les bureaux de l'entreprise qu'il a ouverts à Barcelone en 2008.

Daniel rejoint Bilendi après avoir travaillé pour Ipsos Interactive Services en tant que responsable de Mobile en EMEA et après avoir mené la stratégie Mobile d'Ipsos en Europe, Afrique et au Moyen-Orient.

Daniel gère actuellement l'équipe de vente et d'exploitation du Panel UK de Bilendi, en plus d'être responsable des solutions Mobile.

l.deliry@bilendi.com

+33 1 44 88 60 30

C'est en 2004 que Lucie rejoint Bilendi. Elle commence par gérer les Achats et s'occupe ensuite de marketing. En 2007, elle participe à la création du département Panels en France et au lancement des panels pour l'Espagne et l'Italie.

She now manages an Operational team and a Sales team, which assists market research companies, consulting firms and media agencies in their local and international online survey projects, solutions to measure the impact of digital marketing actions or interactive digital platform.

r.torres@bilendi.com

Ricardo joined Netquest in 2008 as Business Development Director. In 2016, he was appointed Country Manager for Spain and Portugal, and in 2021, he took on the responsibility of leading the company’s operations across Europe.

With 26 years of experience in the market research industry, Ricardo has held key roles at renowned companies such as Kantar, Ipsos, NFO, and Infratest Burke.

He became part of the Bilendi team in 2025.

a.nuez@bilendi.com

+34 6 33 34 41 01

Ángel joined Bilendi in March 2020 in order to develop the commercial team to strengthen the business in Spain. His mission is to lead the commercial team, as well as assist market research companies and media agencies in the data collection process. He has developed a large part of his professional career in the commercial area where he has worked for 14 years at ODEC as Key Account Manager and as Commercial Director in market research companies such as Ipsos and Neurologyca – He has extensive experience in data capture, processing and presentations. He has a degree in Technical Computer Engineering from the Polytechnic University of Madrid and complements his education with training in Marketing, Project management and Big data.

n.kiczij@bilendi.com

Latam Sales Director at Netquest, where he has led commercial teams at various regional levels since 2017. He brings over 20 years of experience in market research, with a background at companies like Nielsen, Kantar, and other industry agencies. Nicolás holds a degree in Business Administration from the University of Buenos Aires. His career blends commercial leadership, brand strategy, and strong expertise in both qualitative and quantitative methodologies—with a proven track record in designing and executing commercial strategies that drive business growth. Throughout his career, he has successfully led multidisciplinary teams, fostering collaboration across functions to deliver integrated and results-oriented solutions.

Andreas a rejoint Bilendi GmbH en novembre 2015 en tant que directeur des ventes DACH. Depuis 2018, il dirige Bilendi GmbH en tant que directeur général DACH. Andreas a été actif dans le domaine des études de marché dans différents rôles depuis 2005. En tant que responsable de la gestion des grands comptes, il a travaillé pour Questback pendant plusieurs années, a été directeur général de Liveloop GmbH et plus récemment directeur des ventes chez respondi AG.

a.repic@bilendi.com

+41 79 678 00 31

Aleks has been managing Bilendi's newly established office in Zurich since 2022 and is responsible for the expansion and support of the client base in Switzerland. He studied psychology at the University of Zurich and majored in business, industrial and organisational psychology in his master's degree. Aleks has been working in the market research industry since 2014, holding various positions, most recently as project manager, at a renowned market and social research institute in Zurich.

l.casula@bilendi.com

Luigi joined Bilendi in November 2021 as Country Manager for The Netherlands. Luigi has been active in Market Research since 2000 in various roles from Head of Research for VNU Business Publications to Research strategist for numerous A-brands with Prospex and he also has extensive sales experience in roles as European Sales Strategy Manager for World Directories and Sales Director for Reed Business b2b.

d.abbate@bilendi.com

Daniele joined Bilendi in February 2023 as Country Director for Italy.

He has more than 12 years of experience in the market research sector. Daniele has held various positions in the industry, from analyst and sales roles at Nielsen, Business Development Manager at Research Now, Business Insight Manager for an Italian food retailer to heading sales at YouGov Italy.

s.agerskov@bilendi.com

+45 30 88 88 94

With over two decades of experience in the Nordic research industry, Steen Agerskov serves as the Nordic CEO, overseeing all strategic and operational functions across our four offices in the region. His deep knowledge spans a broad spectrum of research disciplines, making him a trusted leader in the fields of data collection, analysis, and insights generation. Steen plays a pivotal role in ensuring the smooth operation of our Nordic offices but also in fostering strong client relationships and expanding business opportunities across Denmark, Sweden, Norway, and Finland. His client-focused approach and strategic mindset have been essential in driving the company's growth and maintaining its reputation for delivering high-quality, tailored research solutions. Steen was the co-founder of the Nordic research company, M3 Research, which was acquired by the Bilendi group in 2015

c.glauser@bilendi.com

+46722200428

Cecilia has extensive experience in market research, analytics, and project management. She has worked both on the consulting side at Nepa and on the client side with companies such as ICA and SJ, where she has held various leadership positions. In addition, she is a co-founder of a SaaS startup in digital marketing.

Cecilia is Country Manager for the Swedish team, leading and developing Bilendi's business operations, alongside with being part of the Nordic management group.

j.auma-aho@bilendi.com

+358 50 349 7543

Janne is our Country Manager in Finland and he has been a part of our journey since 2009. Janne is managing the Finnish office in Helsinki and serving local clients with Bilendi Finland's team of 7 in quantitative research projects ranging from providing just sample to implementing statistical analysis solutions. Janne’s team can also handle qualitative research.

Janne has a MSc (Business Administration) degree with a major in marketing and has previously been working at Keskisuomalainen Group within media research.

Janne has been a chairman of Finnish Association of Market Research Agencies and is currently in the board of Finnish Research Society which brings together over 200 research professionals and organises multiple events each year.

h.peramallee@bilendi.com

Hansley joined the Bilendi Group in October 2010 as Project Manager. In 2012 he was promoted as Head of the Project Management Division and actively participated in the creation of the Group’s project management tool. He played a pivotal role in the migration and integration of the German panel acquired by the group. He also piloted the introduction of scripting services to the Group activities.

In 2015, he returned to Mauritius, his country of origin, to create Bilendi Services Ltd, the production center of the Group. He currently manages the team in Mauritius focusing on four different business units which are: Project Management, Quotation Management, Scripting and Data Processing.

s.lefebvre@bilendi.com

+33 1 44 88 60 30

Sylvain a rejoint Bilendi en 2003 comme Directeur de Clientèle pour les marques blanches BtoB. Fort de 20 ans d'expérience dans le Marketing Services, Sylvain a ensuite élargi son périmètre de responsabilités et dirige aujourd’hui toutes les activités de Bilendi liées à l’Engagement Client et à la Fidélisation.

hicham.amadi@2wls.net

+212 5 22 21 66 61

Hicham is at the head of the 2WLS company, a pioneer company in the field of customer loyalty in Morocco, which has been part of the Bilendi group since 2009.

A graduate engineer from the Ecole Nationale Supérieur in Caen, he began his career as a consultant with Atos Origin. He is also President of the Association of Technological Companies in Morocco (ASTEC). Hicham was involved in the wording of the 'autoentrepreneur' legislation in France, and in particular the use of mobile payment to offer welfare cover and the use of banking facilities by very small businesses.

s.boardman@bilendi.com

+44 207 819 2820

Stephen is a specialist in the fields of customer loyalty and engagement. He joined the company in 2007.

He has played a major role in the development of loyalty in an extremely competitive context. He has worked with some of the biggest European brands, such as Mothercare, Dell, AOL, BDR Thermea and Baxi.

Previously, Stephen spent 5 years leading a team for ADVFN and was also part of Nettec, a mainstream digital solutions distribution company, working on behalf of major groups such as News International.

b.mcfarlane@bilendi.com

Bennie is an expert in affiliate marketing, email marketing and media buying. He joined the company in September 2014 as Account Manager, a year later he assumed what is his current position Account Director. He is responsible for business development across the media team for both new and current clients.

Prior to his appointment he worked for big data companies Teradata and Progressive Digital Media. Bennie has been helping brands and agencies increase the performance of their online marketing projects for over 15 years.